Since 1991, when ITE first held a number of exhibitions in Russia for professionals of key sectors of the Russian economy, the exhibition business has gone through a significant development path. In the 1990s, the advertising market in Russia was just forming, and global Internet technologies were practically unknown.
It was then that ITE exhibitions became the most effective tool for business development and gaining new customers. Both then and now, it is difficult to overestimate the importance of direct personal contact between a potential buyer and a company offering its products or services.
The ITE exhibition program in Russia includes 16 annual events, many of which are the largest for the industries: the largest in Russia and Eastern Europe exhibition of construction and finishing materials MosBuild, the MITT tourist exhibition, the Russian Oil and Gas Congress, the WorldFood Moscow food exhibition, the TransRussia transport and logistics services exhibition, and many others.
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